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How To Go From Hunting For Clients To Becoming The Hunted

The holy grail all Rainmakers are searching for is to go from hunting for clients to becoming the hunted. But… there is a catch. (Pun intended.) Before you can become the hunted you must prove your value. That takes time. And time is something you don’t have when you’re hungry. When you have to put […]

Article by Di-Di Hoffman / Articles

8 Things That Rainmakers (Go-To Experts) Do Differently Than Me-Too Copycats

In the previous article, we explored how becoming the Go-To (the Rainmaker) in your field will help you avoid the all too common me-too or commodity death spiral. When you become a Rainmaker in a particular field, you take “spiritual ownership” for understanding and solving your field’s most pressing problems. That puts you in a […]

Article by Di-Di Hoffman / Articles

Are You A Me-Too Copycat? How To Avoid The Commoditization Trap!

Just to be on the same page… Let’s kick off with a streetwise definition of what a me-too commodity is. According to Alex Hormozi (from Gym Lord’s fame), a commodity is a product available in many places. For that reason, it’s prone to purchases based on “price” instead of “value”. If all products are “equal,” […]

Article by Di-Di Hoffman / Articles

How To Forever Banish Client Scarcity and Cash Flow Droughts From Your Business

In ancient cultures, the ☔ Rainmaker was highly regarded because he or she was the one with the magical powers to bring the rain to nourish the crops to feed the people.  Without the rain, the people would weaken, die, or have to move elsewhere. Today, Rainmakers are individuals who have an almost uncanny ability to generate […]

Article by Di-Di Hoffman / Articles

How To Crack The Forgotten Rainmaker Code For Generating Cash On Demand

Summary The Quest Model is the best model to crack the forgotten rainmakers code for generating cash flow and clients on demand. A quest is a journey towards something specific, with many challenges throughout. Most quests also need a series of logical steps and some kind of personal growth. And all worthy quests need an […]

Article by Di-Di Hoffman / Articles, Uncategorized

A Modern Spin On An Old School Approach To Generating Clients And Cash Flow On Demand

There are literally UNLIMITED OPPORTUNITIES for Wellness Experts and Professionals to generate clients and cash flow online. But, there’s a catch… How do YOU and I seize them? Conventional wisdom says: “Follow the business plan your coaching school gave you.” Sadly, doing that fails. Nine times out of ten. Feasting on Google’s freebie buffet does even […]

Article by Di-Di Hoffman / Articles

Top 18 Business Podcasts for Health and Wellness Coaches

best podcasts for health and wellness coaches

Who Want To 10X Their Impact, Profit, and Growth This is a hand-picked roundup of the best business podcasts for health and wellness coaches. Because they all deserve a listen, the podcasts are listed in alphabetical order. Badass Wellness Coach Show Not everyone is going to listen to a show that has “Badass” in the […]

Article by Di-Di Hoffman / Articles, Podcast

7-Figure Health Coaching Business Roadmap: The 5 Big Milestones 🎙️

mindmap of the 5 big growth milestones

🎧 Listen To A Summary of This Article! Getting a new coaching business going and growing it into a valuable asset is not easy. But it’s not a mystery either. The most valuable and sustainable businesses on earth are built on and driven by great processes. And because of this their growth follows a predictable […]

Article by Di-Di Hoffman / Articles, Podcast, Strategy Leave a Comment

The Power of Moonshot 🚀🌜 Thinking

moonshot mission planner

What do you have planned for your business? A Moonshot, a Roof-Shot or a Plod-Shot? In essence, there are only three shots you can take in business (and in life). A moonshot, a roof-shot, or a plod-shot. A moonshot 🚀🌜 is going for 10X bigger results while the rest of the world is going for […]

Article by Di-Di Hoffman / Articles, Strategy Leave a Comment

The D-I-Y Lifestyle Entrepreneurship Curriculum

As an entrepreneur, I have found many resources to be helpful, from books to mentors to courses, and most of all, my own experiences and those of my mentors and mentees. However, I have not found a single source that pulls everything together for the wellness entrepreneur and does it well. I do however realize […]

Article by Di-Di Hoffman / Articles, Self Development Leave a Comment

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