Naomi Gee is a Brand Strategist and Designer, and the founder of Naomi Gee Design. In this episode, we discuss why so many health and wellness businesses come across as amateurs, even if they are Go-To experts in their field. And what they can do to uplevel their personal brands.
Naomi Gee is passionate about helping health and wellness businesses show up with authority!
As a StoryBrand Certified Guide, she knows how important it is to weave together the message of your brand into the stories of their daily lives. She’s on a mission to help health, wellness, and fitness businesses push past the start-up phase and thrive in their businesses, by moving them from a brand that is cute but forgettable to growing their brand recognition.
“People often think of branding as just the pretty logo. But it’s WAY more than this. A pretty logo doesn’t create raving fans. Your branding should draw people into a story they want to be part of.” – Naomi Gee
“Everyone needs to templatize! And every business – no matter the size, should have a brand playbook if they want to be consistent.” – Naomi Gee
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In this episode, we discuss:
- When it comes to personal branding what comes first.
- Why branding matters for personal brands like a health coach.
- The types of statements that you need in your marketing.
- One thing you can do right now to help you start evaluating your branding?
- How you could add consistency to your branding without it overwhelming all the other things you need to be doing.
- Naomi’s dream client and how she works with them.
“Stop being haphazard with your graphics. It causes confusion to what your brand is all about. If your graphics aren’t consistent, then your audience is less likely to stop when they see your content.” – Naomi Gee
Free Resource with the exact systems I set up for my clients in Canva: naomigee.com/tools/3-ways-canva
Register to join my coaching group at the next StoryBrand Livestream: naomigee.com/livestream
Schedule a 15-minute call: naomigee.com/15
Email: [email protected]
After a car accident during my second pregnancy, I wasn’t able to exercise without being in extreme pain. This discouraged me to the point that I just gave up most of my healthy habits altogether.
When I found myself postpartum unsure of how to get back to a new version of the athlete I used to be, I struggled to find anyone I felt I could trust to guide me back to healthy living. I realized after searching for months that many of the businesses I had dismissed as an amateur may actually know what they are doing, they just gave me a poor first impression – resulting in me not sticking around to find out more.
I’m so passionate about helping Health and Wellness businesses show up with their authority and expertise in a way that shows their audience “Yep, you’re in the right place” so that people like me don’t have to struggle to find these awesome businesses out there who really can help.
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